Agriculture holds prime importance in the socio economic framework of India. Being the second largest country to produce agricultural output, the sector alone accounts for 17 percent of the total output. The major problem faced by the farmers is crop failure due to growth of weeds and the heavy infestation that follows.
Advertising and media reach billions of consumers today. Information Technology & Artificial Intelligence have taken advertising and marketing to new frontiers. This journey did not begin with computers though. It all started in the 15th century, with the invention of the printing press.