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Taking Mixed Reality Marketing to Indian Farmers [Case Study]

[fa icon="calendar'] Sep 13, 2018 4:09:16 PM / by Ramya Venkataraman posted in Agri-tech, farmers, Mixed Reality, marketing campaign, experiential marketing campaigns, experiential marketing events, Experiential Marketing Activation, engaging the audience, customer experience management, product marketing, interactive marketing company, marketing and advertising

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Agriculture holds prime importance in the socio economic framework of India. Being the second largest country to produce agricultural output, the sector alone accounts for 17 percent of the total output. The major problem faced by the farmers is crop failure due to growth of weeds and the heavy infestation that follows.

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