Not more than two months back, brands were busy charting out their campaign plans for the IPL season. A leading brand in the field of education approached us with an idea. They wanted to build an advertisement that would launch an augmented reality game of gali cricket with a stick figure acting as a bowler throwing the ball at the player.
Do you know how many websites are there in the world right now? Well, more than 1.5 billion and of these, not more than 200 million are active. Every day, there are new websites popping up and each of these websites compete with each other to reach their target audience.Note that it is irrespective of the fact that a Company is small, medium, or large - has a website in the initial stage of development or a dedicated up & running marketplace.