You want to move on from traditional marketing tactics, and embrace the inbound marketing philosophy. You like what you are learning about interactive advertising as a way to achieve this. But you have an existing ad inventory and letting it go seems wasteful. You do want to get better ROI from your advertisements but if you have to build everything from scratch, that purpose seems to have been defeated.
Is your print advertising losing to digital ads? Stop losing out on ad revenue with Interactive Print Advertising
We are in the internet age, where many things have changed. These days, you don’t get the news delivered at your doorstep in the newspaper anymore. You can order your food from your favorite
They say that the traditional advertising such as print collateral or Interactive Print advertising might be dead. Experts have been debating about the demise of traditional marketing as early as the late 1990s. It all started when the internet came & it became obvious that it came to stay. Despite all the claims of traditional marketing going away forever, it has still endured sticking around as a reliable source of marketing till date. Moreover, there are even advocates who argue that traditional advertising will never ever go away.
We are going to discuss the future of traditional advertising, and all the things about its future.
What is Traditional Marketing?
Before arguing about something, we should be clear about what it exactly is. By one standard definition, traditional advertising refers to the methods which companies have used for years, and have a proven achievement rate. It consists of all the methods of marketing apart from the internet marketing. Here, the methods of marketing have definitely changed, the meaning is still the same.
What is Print Marketing & Interactive Prints?