A comprehensive terminology of Experiential Marketing concepts - from A to Z, covering the philosophy, practical aspects, technology and benefits.
13 min read
Measuring Print Ad ROI is difficult. Traditional methods of measuring ROI- Asking customers, Discount Coupons, Mail Order Forms, QR codes, Special Phone Numbers- have their limitations. Interactive Print overcomes these limitations with Visual Appeal, Scalability, Easy and Passive Data Collection.
11 min read
Valentine Day is a huge opportunity to show off your creativity & engage with your customers in a unique way. Get inspiration from these highly successful Valentine's Day marketing campaigns and experiential brand activations.
6 min read