User generated content isn’t as boring as it may sound, just an industrious terminology I suppose? Anyhow, just to make your and my life simpler, I shall refer to User Generated Content as UGC-a widely accepted abbreviation.
What happens when the two worlds collide?
There was singularity to art, we have plenty of examples from ancient civilizations that can substantiate this fact.
Photobooth businesses have been one of the most successful components of the event marketing campaigns for years now. Customers have always wanted to take home something tangible, plain old sales pitch has lost its effectiveness ages ago. Essentially, what the customers really want is a memorable and authentic experience. Any brand that can provide them the same will get their love and attention, and if you can give them something to remember the experience by, then you will stay on their mind for years after the event.
Let’s consider a hypothetical situation here, an analogy if you may.