A-Z of Experiential Marketing
A comprehensive terminology of Experiential Marketing concepts - from A to Z, covering the philosophy, practical aspects, technology and benefits.
Lipi Bharadwaj
13 min read
Marketing
6 Outstanding Valentine's Day Experiential Marketing Campaigns
Valentine Day is a huge opportunity to show off your creativity & engage with your customers in a unique way. Get inspiration from these highly successful Valentine's Day marketing campaigns and experiential brand activations.
Harsh Karamchandani
6 min read
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10 Brand Activation Tips To Turn Customers Into Loyal Fans
It could be challenging to cut through the noise and establish a strong brand identity that connects with people. Your marketing activations interact directly with people & play a crucial role to build that connection. Keep these brand activation tips in mind & see your customers become loyal fans!
Vishal Srivastava
9 min read
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6 Outstanding Examples of Brand Activation That You Can Learn From
Find out how these six companies used Brand Activations to create a delightful and exciting experience for their customers
Harsh Karamchandani
6 min read
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Brand Activation Strategy: 5 Questions To Help You Craft A Winning Strategy
Are you in search for a guide to develop a brand activation strategy that can give you a roadmap to plan your promotional marketing activations? You are at the right place. Read on to understand what constitutes strategy and how to craft one for your brand!
Vishal Srivastava
6 min read
-
6 Outstanding Valentine's Day Experiential Marketing Campaigns
Valentine Day is a huge opportunity to show off your creativity & engage with your customers in a unique way. Get inspiration from these highly successful Valentine's Day marketing campaigns and experiential brand activations.
Harsh Karamchandani
6 min read
-
A-Z of Experiential Marketing
A comprehensive terminology of Experiential Marketing concepts - from A to Z, covering the philosophy, practical aspects, technology and benefits.
Lipi Bharadwaj
13 min read
-
10 Brand Activation Tips To Turn Customers Into Loyal Fans
It could be challenging to cut through the noise and establish a strong brand identity that connects with people. Your marketing activations interact directly with people & play a crucial role to build that connection. Keep these brand activation tips in mind & see your customers become loyal fans!
Vishal Srivastava
9 min read
-
6 Outstanding Examples of Brand Activation That You Can Learn From
Find out how these six companies used Brand Activations to create a delightful and exciting experience for their customers
Harsh Karamchandani
6 min read
-
Brand Activation Strategy: 5 Questions To Help You Craft A Winning Strategy
Are you in search for a guide to develop a brand activation strategy that can give you a roadmap to plan your promotional marketing activations? You are at the right place. Read on to understand what constitutes strategy and how to craft one for your brand!
Vishal Srivastava
6 min read
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Why do you Need Brand Activation?
If your business is not a brand, it is a commodity. Here is why your business needs brand activations for an effective marketing strategy.
Lipi Bharadwaj
6 min read
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Tips to Create a Great Brand Activation this Festive Season
Festival season is the best time for your brand to reach out to customers. An engaging and delightful Brand Activation goes a long way for your business. A few tips to help you plan for the same.
Lipi Bharadwaj
6 min read
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How to Plan a Successful Brand Activation Campaign
Follow the five steps listed below when planning a brand activation campaign: 1. Set a goal 2. Create a budget 3. Understand your audience 4. Create a catchy call to action 5. Use all available channels to promote the event.
Lipi Bharadwaj
6 min read
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21 Brand Activation Ideas to Get Your Creative Juices Flowing
Are you looking for some brand activation ideas to engage and excite your customers? These 21 handpicked ideas will help your brand stand out & make an everlasting impression.
Vishal Srivastava
15 min read
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Indian Theatre Meets Mixed Reality, with Zee Theatre [Case Study]
Theatre meets Mixed Reality - The story of how WOWSOME helped take quality Indian theatre to a larger audience with Mixed Reality as an Experiential medium - in partnership with Zee Theatre. A comprehensive Case Study
Yash Joshi
14 min read
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21 Brand Activation Ideas to Get Your Creative Juices Flowing
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Types of Experiential Marketing Campaigns
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