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Marketing

Roadshow Advertising in a Post-COVID World with Immersive Tech

Immersive technology offers innovative ways to do a roadshow campaign without compromising on social distancing in a post COVID world. Check out how!

Vishal Srivastava

2 min read

AR Filters: Why They Work For Brands & 7 Most Successful Examples

Find out why AR filters work so well when it comes to online engagement & digital marketing. Check out 8 most successful examples of AR Filters by brands.

Anand Dubey

9 min read
Interactive Storytelling in 2020: Quick Beginner's Guide

Learn the basics of interactive stories; what differentiates them, how can you write one, and how they can deliver immersive experiences to your audience.

Anand Dubey

4 min read
Gartner Hype-Cycle: Everything You Need To Know

Understand the Hype-Cycle plot; how it is drafted, how accurate has it been in the past and how useful it is in offering practical advice to investors, entrepreneurs and consumers.

Anand Dubey

8 min read
Anatomy of a Killer Sales Demo and 5 Best Practices to Ace your Next

Learn what makes a good sales demo & how it should tell a story. Practical tips & best practices on how to research, plan and execute a killer sales demo.

Anand Dubey

7 min read

Download the only guide you will ever need for Experiential Marketing. Click here

8 Ways Augmented Reality Can Supercharge Your Sales in 2020

Augmented Reality can prove to be a powerful sales technology & sales enablement tool for your brand. Check out 8 ways in which AR can boost your sales and give your brand an extra edge over your competitors.

Vishal Srivastava

5 min read
6 Ways to Engage Customers With Augmented Reality

Best examples of how to use augmented reality creatively in your marketing strategy and offer engaging experiences to your target group.

Lipi Bharadwaj

4 min read
Key Retail Challenges & How Brands Are Using Technology to Overcome Them

With the retail industry undergoing rapid transformations how can the retailers be prepared for the future? A detailed look at modern retail challenges.

Khyatisimran Nandrajog

13 min read
Omnichannel Retail Made Simple: A Complete Guide For Brands

A-Z of omnichannel retailing. Step by step guide on how to implement a successful omnichannel strategy for your retail business with examples.

Noel Benjamin

14 min read
Movie Marketing: Evolution of Film Promotions & Augmented Reality Campaigns

With the rise of immersive tech like augmented reality, movie marketing is now more engaging than ever. Take a look at some latest immersive movie campaigns.

Noel Benjamin

19 min read

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